Alibaba’s Singles’ Day sales surged past last year’s 91.2 billion yuan ($13.36 billion) total with nearly nine hours left on the clock, but growth was markedly slower than in 2015 as shoppers sought even bigger price cuts. Graham Mackay reports.
(Reuters) – A billion dollars in sales in under five minutes…
Five billion in the first hour…
And more than 7 billion by 2AM.
with massive sales from Black Friday and Cyber Monday out of the water.
The 24-hour discount blitz is a major benchmark of Chinese online shopping –
Kobe Bryant and David Beckham lining up next to CEO Jack Ma in the southern city of Shenzhen.
But disappointment for Katy Perry fans…
The pop princess was meant to headline a kick-off concert for Singles Day.
But she pulled out on Thursday, saying she had a family emergency.
and posting on an apology in Chinese social media.
Early indications show more than 80 percent of Singles Day shopping is being done on smartphones.